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NTU Department of Biomechatronics Engineering

Academic Events

【Seminar Speech】- Entrepreneurship experience of Moneybook / Mr. Jhen-Rong Chen, Chief Executive Officer in Moneybook
  • 發布單位:Department of Biomechatronics Engineering

Art editor Img

 

本週十分榮幸邀請到麻布記帳陳振榮執行長為同學分享創業的心路歷程。一間新創公司如何從優化的搜尋引擎服務轉型為數據清整服務,以及如何從原被金管會黑名單的公司,逐漸轉為一間金融數位服務龍頭。陳執行長首先介紹了麻布科技的創始歷程,分享於金融科技市場所遭遇之環境及挑戰,並分析金融服務業之優勢、困難處及未來趨勢;同時,以公司從前所面臨之多項決策(如數位轉型)以及銀行間的競爭、互補及競合作為案例,激發同學創業家思維。

 

撰寫者:碩士生陳晟偉、博士生吳伊敏 


It is our pleasure to invite Chief Executive Officer Chen in Moneybook to share experience of entrepreneurship, which includes how does a start-up company transform from an optimized search engine service to a data cleaning service and how to gradually transform from a company that was previously blacklisted by Financial Supervisory Commission to a leading financial digital service provider. At first, Chief Executive Officer Chen introduces the development of MoneyBook, sharing the environment and challenges of the financial technology market, and analyzes the advantages, difficulties, and trends of financial service in the future; meanwhile, Chief Executive Officer Chen shares the policies the company faced in the past ,like digital transformation, and competition, complementarity and cooperation among banks as examples to inspire students with thinking of entrepreneurs.

 

Authors: Master student: Sheng-Wei Chen, PhD student: Yi-Min Wu